For years, students of ui and ux have been taught that consistency in the interface is one of the cardinal rules of interface design. Perhaps that holds in software, but on the Web, it’s just not true. What matters on the Web is whether, on each individual page, the user can quickly and easily advance the next step in the process.~
Mark Hurst, The Page Paradigm
This quote is from Getting Real, 37Signal’s book. It’s a good quick read. Bonus points, the entire thing is available free to read online.
(via davidhoffman)
